The Real® Platform

Three unique solutions to create a holistic brand experience.

Real® Product Codes

Give customers even more visibility at the product-level with Real Product Codes. Enhance the overall ownership experience by allowing customers the ability to access supply chain information, sustainability efforts, and even product warranties and manuals with a single scan. Post-scan, this valuable information is saved to their device for unlimited future access.

Select from a Basic or Premium labeling subscription based on the breadth of content you want to provide users with and the depth of insight you’re looking to obtain around last-mile metrics.

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60%

of consumers say brands should make it easier to see its values and its position on important issues at the point of sale Source: Edelman Earned Brand Report, 2018

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The Real® App

The Real App puts consumer experience and privacy first. Our app is how we connect your brand to the conscious consumers seeking information about company values and practices before making purchase decisions.

The Real App gives consumers access to brand-level information based on values and corporate social responsibility and see product-level insights using the scan feature.

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Your Brand Profile

Manage your listing and showcase the progress your company is making to create a more sustainable economy – in real time.

Select a Signature listing to communicate across key, consumer-driven impact areas, or upgrade to a Pro listing that allows for more opportunities to connect with your consumers.

Give customers the information they want from your brand.

Schedule A Demo

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Which listing is right for my brand?

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Signature Listing

Take the first step with a Real Signature Listing. Enjoy unlimited, real-time content editing and analytics access. Connect with consumers based on your values and sustainability efforts.

Environment
Supply Chain
Citizenship
Diversity & Equity
Product Safety
Guarantee

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Pro Listing

The Real Pro Listing has all the benefits of a Signature Listing, but lets users learn and connect more deeply with your brand. Expand your listing to include social media links, promo codes, and more ways to increase customer engagement and retention.

Social Media
Careers & Recruitment
Authorized Retailers
Product Registration
Promo Codes
Topical Categories

What product labeling solution is right for your brand?

Real Codes

Pay Per Code
No minimum number of products per code
Your Code, Your Packaging
Incorporate codes into existing packaging, no minimum number of uses per product
Accessible Analytics
Unlimited access to product editing and analytics

Real Serialized Code Labels

Per Product Insights
Label individual products with unique codes to gain deeper 1:1 product-level insights
Anomaly Detection
Add track & trace visibility into your supply chain
Accessible Analytics
Unlimited access to product editing and analytics

More Transparency. More Safety.

Our serialized code labels provide an extra level of brand protection against counterfeit with real-time analytics and authentication that keeps you informed of potential supply chain threats.