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Pricing

Plans are priced on the quantity of unique product experiences, the breadth of content you want to deliver and depth of insights you want to receive. All plans include GS1 Digital Link compatibility so you’re ready for sunrise 2027.

Start small and add functionality and experiences as needed

Basic

$19/ Month

For brands looking to make an impact

  • Basic Company Categories*
  • 1 Product Experience
  • Product Real Code
  • 3 Sections per Product
  • CTA Links
  • Cloud Hosting
  • Full Real App Integration & Updates
  • Basic Analytics
Pro

$49/ Month

For brands needing more product-specific experiences and improved analytics

  • Everything included in Basic Plus…
  • 3 Product Experiences and Codes
  • Unlimited Polls and Surveys
  • Up to 5 Sections per Product
  • Membership & Association Badges
  • Annual Report Linking
  • Premium Analytics
  • Concierge Onboarding
  • Priority Email Support
Business

$99/ Month

For organizations that require more dedicated product experiences and support

  • Everything included in Pro Plus…
  • Premium Company Categories**
  • 7 Product Experiences and Codes
  • Unlimited Product Sections
  • Product Authentication***
  • Detailed Product Analysis
  • 30-Minute Strategy Kick-off Call
  • Dedicated Success Manager
Learn More About Our Product Labeling & Authentication

Additional product experiences (with codes) billed at $20 / month.

* Basic company categories: Environment, Manufacturing, Community, Diversity & Equity, Ingredients, Data Privacy and Accessibility.

** Premium categories: Social Media Connect, Authorized Retailers, Promo Codes & Discounts, Careers & Recruitment, Product Registration, Topical, Leadership, News, and more.

*** Serialization and custom integration to your DAM and/or PIM systems available on the Pro and Business plans for additional fee. Contact Sales to see how we can help.

Compare plans & features

BASIC
PRO
BUSINESS
     
ADD-ON

Cloud hosting

Full app integration and updates

?The Real App gives customers access to product information without having to re-scan codes.

Basic company categories

Memberships & association badges

Premium company content sections

Unique product experiences

?Additional product experiences billed at $20 / month. Custom quotations available.
1
3
7
Add’l $20 mo.

Sections per product

?Sections are how your content is organized. More sections allow your customers to find what they need quickly.
3
5
Unlimited

External links & CTAs

?Unlimited Surveys, polls and external links

Serialized Code Generation**

Contact Sales

Basic analytics

Premium analytics

Authentication Analytics

Email support

Priority support

Concierge onboarding

Best Practice/Strategy consultation

Dedicated success manager

Ready to get started?

Packaging is the most valuable communication channel your brand has. Make it count with Real®

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Frequently Asked Questions

01
How are companies selected to be featured in the app?

At Authentic Labs we believe in progress over perfection. We first select brands based on popularity and relevance, but evaluate them against our core impact areas: Environment, Ethical Supply Chain, Community, Diversity, and Product Safety. Companies must have commitments to and/or efforts within at least one of these areas to be featured.

02
Where do you source the information for each company listing?

All of the app’s content is sourced directly from brand-owned websites and reporting. In each section there is a hyperlink to the source where you can learn more. We do not use any third-party data, news, or opinions in company listings. If your company is interested in expanding its listing, please fill out the form on our Contact page.

03
What is the rationale behind the categories listed for each brand?

Ultimately, we believe in holistic sustainability and ethical behavior and so our impact categories – Environment, Ethical Supply Chain, Community, Diversity, and Product Safety – reflect all elements of sustainability including people, planet and process.

View All FAQs
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