Featured Blog

The Need for Smart and Sustainable Packaging

Packaging is changing. Smart and connected technologies are turning packaging into a digital key that adds value to both the business and consumer.

Keep Reading

Filter By Category

All Blogs

Apple said, “Privacy is a Basic Human Right” and We Agree

In the past few years Apple has made Privacy an autonomous experience for the iPhone user. With most things in life, customers like to be in control, not just of their purchases and lifestyle, but also about who gets to know about it.

4 Effective Ways to Leverage Consumer Insights

Organizations that leverage customer behavior to generate insights outperform their peers by 85%.

Authentic Labs Partners With Outdoor Industry Association to give Members Access to The Real® Platform to deepen customer relationships and gain consumer insights.

4 Steps to Improve Your Product Impact

Customers are directly influenced by the experiences they have with brands. Brand experience builds consumer awareness and often creates devoted, repeat customers. When your brand experience is dry or underdeveloped, customers won’t engage and the product impact is lost. It really is that simple.

5 Brands Leveraging Smart Packaging Solutions

Smart packaging solutions are designed to improve product quality, ensure safety, prevent counterfeiting, increase product shelf life, and, importantly, enhance ownership by providing helpful information to the consumer.

The #1 Value of Smart Packaging

Smart packaging can make even passive products become active and connected to deliver branded experiences, influence engagement and return meaningful consumer insights.

Pages: 12

The Need for Smart and Sustainable Packaging

Filter By Category

Create your brand account