Connected Product Identity
Connected Product Identity
Starts Here.
Starts Here.
Authentic Labs helps manufacturers, brand owners, and retailers build secure, standards-based product identities that protect brands, strengthen consumer trust, and prepare organizations for the future of connected commerce. Whether you're implementing
Amazon Transparency, adopting GS1 Digital Link, or planning for Digital Product Passports, we help you create a scalable foundation that grows with your business.
Authentic Labs helps manufacturers, brand owners, and retailers build secure, standards-based product identities that protect brands, strengthen consumer trust, and prepare organizations for the future of connected commerce. Whether you're implementing
Amazon Transparency, adopting GS1 Digital Link, or planning for Digital Product Passports, we help you create a scalable foundation that grows with your business.
Trusted by Industry.
Built for the Future.
GS1 US
Executive Solution Provider
Transparency
Solutions
Preparing Manufacturers
for Sunrise 2027
Trusted by Industry. Built for the Future.
GS1 US Executive Solution Provider
Transparency Solutions
Preparing Manufacturers for Sunrise 2027
Trusted by Industry.
Built for the Future.
GS1 US
Executive Solution Provider
Transparency
Solutions
Preparing Manufacturers
for Sunrise 2027
Business Outcomes That Matter
Authentic Labs helps organizations navigate that transformation using open standards and practical implementation strategies.
Authentic Labs helps organizations navigate that transformation using open standards and practical implementation strategies.
Brand Protection
Protect your brand and customers with authentication and counterfeit prevention.
Operational Efficiency
Streamline operations with automated serialization and enterprise workflows.
Consumer Engagement
Drive loyalty and lifetime value with personalized digital experiences.
Data & Insights
Unlock product-level intellegence that informs decisions and accelerates growth.
One Trusted Product Identity.
Amazon Transparency. GS1 Digital Link.
Implement Amazon Transparency and meet marketplace requirements today while creating a foundation for GS1 Digital Link and future connected product initiatives.
One Trusted Product Identity.
Amazon Transparency. GS1 Digital Link.
Implement Amazon Transparency and meet marketplace requirements today while creating a foundation for GS1 Digital Link and future connected product initiatives.
One Trusted Product Identity.
Amazon Transparency. GS1 Digital Link.
Implement Amazon Transparency and meet marketplace requirements today while creating a foundation for GS1 Digital Link and future connected product initiatives.
One Platform. Four Business Outcomes.
Authentic Labs connects your products, data and consumers across your enterprise.
Authentic Labs connects your products, data and consumers across your enterprise.
Operations
Automate product identification, serialization and data management across your supply chain.
Automate product identification, serialization and data management across your supply chain.
Marketing
Engage consumers with rich, experiences that trust loyalty and trust.
Engage consumers with rich, experiences that trust loyalty and trust.
Sales
Share verified product stories, attributes and value that convert and close.
Share verified product stories, attributes and value that convert and close.
Compliance
Meet global compliance requirements and prepare for what's next.
Meet global compliance requirements and prepare for what's next.
Connected Product Identity Ecosystem
Working together to create trusted connections across the product journey.
Manufacturer
Creates products
Manufacturer
Creates products
Manufacturer
Creates products
Authentic Labs
Enables digital identity
Authentic Labs
Enables digital identity
GS1 Standards
Global Standards
GS1 Standards
Global Standards
GS1 Standards
Global Standards
Amazon
Marketplace protection
Amazon
Marketplace protection
Amazon
Marketplace protection
Retailers
Drive sales & trust
Retailers
Drive sales & trust
Retailers
Drive sales & trust
Consumers
Engaged & informed
Consumers
Engaged & informed
Consumers
Engaged & informed
Ready to Modernize Your Product Identity?
Let's discuss your business goals and build a roadmap that delivers immediate value and long-term growth.
GS1 US Executive Partner | Amazon Transparency Integrator | Digital Link Specialists
Ready to Modernize Your Product Identity?
Let's discuss your business goals and build a roadmap that delivers immediate value and long-term growth.
GS1 US Executive Partner | Amazon Transparency Integrator
Ready to Modernize Your Product Identity?
Let's discuss your business goals and build a roadmap that delivers immediate value and long-term growth.
GS1 US Executive Partner | Amazon Transparency Integrator | Digital Link Specialists